’Tis the sea-sun to be thinking a bit less about blizzards and a bit more about beaches. As spring is on the horizon, we’re thinking about grabbing the crew for a bit of fun, sun, and sand. So, let’s cruise up the coast, shall we?

Any day, any occasion, our ’21 SoCal collection is is the perfect way to keep you stylin’ with without sacrificing on the casual comfort (we all deserve). We’re making strides in the fight against a pandemic, but the reality is, most of us are still working from home, and our pieces this season are the perfect look for taking you from the morning coffee crawl to the afternoon zoom call. Layers you can quite comfortably live in is the name of the game. You’re working hard, and the weekend is calling, so now that those flowers are in bloom, it’s time to make a little room for those SoCal vibes to invade your closet!


When planning for the new catalog, "coastal cruise" was the mission, and luckily for us, that was as simple as putting the keys in the ignition. Enter Leo Carillo. Part of the magic here is not only finding spots rich in beauty with the natural landscape, but equally rich in history — particularly as it relates to cinema, as Leo Carillo is certainly no stranger to the casual cameos in big budget films. Remember that scene in Karate Kid where Johnny and Cobra Kai crew descend on Daniel before smashing Ali's boombox with extreme prejudice? Leo Carillo. Opening to grease where Danny and Sandy are enjoying a summer fling? Leo Carillo. Ever wonder where Moon Doggy taught young Gidget to ride the curl? Leo Carillo. (Full list below)

A great place to surf, catch some rays, and even scope the tide pools. Plenty of starfish to be seen, and speaking from personal experience, even a leopard shark and octopi (seen on more than one occasion). While you're in the area, if you're looking for a break to grab a bite, consider Neptune's Net. Not only does it boast a 'something for everyone' menu, but it, too, has found itself in more than one Hollywood film (Point Break, Fast & The Furious to name a couple). 

‘The beach’ is a mentality. What may look like sand and tides for some could just as easily be a BBQ in the backyard for others. The location is yours, we're here to provide you with the look for your "beach." 

We’ve found the sweet spot of East Coast tradition with Midwest grit and West Coast Casual. This season we’re all about soaking up the sunshine and adventuring outdoors. Our new arrivals are made to keep you looking cool and comfortable on any journey.

Pro Tip: What's good for the guy is good for the gal (like our Outboard Hooded Henley sweatshirt)

Hollywood goes to the beach! Leo Carillo List:

  • Gidget (1959)
  • Journey to the Center of the Earth (1959)
  • Beach Blanket Bingo (1965),
  • The Rockford Files (1974)
  • Grease (1978),
  • The Karate Kid (1984)
  • Beverly Hills 90210 (1990)
  • Point Break (1991)
  • The Usual Suspects (1995)
  • That Thing You Do! (1996)
  • She’s All That (1999)
  • 50 First Dates (2004)